Essential Elements of Great Presentations


Defined Purpose

Articulate a clear, actionable purpose for your presentation. What action do you want your audience to take after hearing you present?

Authentic Story

Engaging presentations are more than slides, they’re stories. Craft an authentic, relevant story to use as the scaffolding for your presentation.

Supporting Evidence

Every piece of information in your deck should pass the “Does this directly support my defined purpose?” test. If the answer is “no,” it doesn’t belong.

Visual Clarity

Clarity is the intersection of design and communication. Your visuals should support your arguments, making them clear. Remove the distractions.


What Is A Great Presentation?

A great presentation is a purposeful story that elicits a specific behavior from your audience. Whether it’s a powerpoint deck, website, company brand or advertising, your presentation should include all the essential elements.

Do your presentations drive action?
Let me help you turn a mediocre presentation into a great one.

Book a Consultation

About Me

People take presentation design for granted, assuming that good information speaks for itself. I’m here to tell you that it doesn’t. “Just like honesty needs a little plus” your information needs a little design push. 

That’s where I come in. I have been working in the information design field for the last ten years, helping organizations from startups to Fortune 500 companies create beautiful, effective presentations that drive action. I specialize in slide design as well as corporate documentation (executive summaries, project summaries, etc) that are crafted to elicit funding and support. My decks have been funded/sponsored for over $100M to date.

My Specializations

  • Defining strategic purpose
  • Identifying the call-to-action
  • Audience targeting
  • Market identification & product/market fit
  • Creating message clarity
  • Collecting relevant, powerful supporting evidence
  • Designing beautiful decks that get results

My Presentations Have Appeared In Front Of: 

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What My Clients Say

 

“Marcie’s ability to understand overall strategic direction has made her an invaluable asset. She intuitively develops without constant direction and creates with high-level business goals in mind, helping to design materials that move projects forward, garner C-level approval and drive business goals.”

Troy Evans / National Director of Strategy & Innovation /Boys & Girls Clubs of America

“Marcie is one of the most talented people I have had the pleasure working with in the tech industry. In addition to being a very talented designer and highly skilled UI/UX, she possesses a strong feel and understanding for overall strategic and business issues.”

George Meyer / Former Marketing Director overseeing the ZipDrive / Iomega

“If you’re looking for someone who can grasp your message and convey it better than you can…if you’re looking for someone to help craft your strategic message and then bring it to life with an eye for design, then you need to work with Marcie. Marcie helped increase engagement, conversions and margins…”

David Berger / Founder & CEO /SABR.io

“Marcie is a consummate professional – continually adding value at every stage of any process – from design concepts to ease-of-use and functionality. I’ve enjoyed working with her immensely.”

Joseph Patanella / Founder & Former CEO Trustwave.com / Founder TrustedKnight.com

“Marcie adds tremendous value to whatever she focuses on. She has the rare ability to move effortlessly and effectively between big-picture strategy and detail-intensive execution. Marcie is extremely organized, in tune with the dynamics of the marketplace, skillful in how she expresses herself, dedicated to achieving objectives that move the business forward, and someone with whom I’ve always enjoyed collaborating.”

Michael Mathias / Startup Founder & CEO

“Marcie has worked with me on several projects over the years. I first brought her on as a consultant at Aramark to assist with our national rollout of new catering software. She helped craft field communications and training presentations to ease the transition to the new technology. I was impressed with how quickly she grasped our goals and with her innate understanding of the audience.”

Mike Healey / VP of Business Development /CaterTRAX

Deliver Presentations That Drive Results

Check out my presentation packages to see which best suits your needs. Not sure what to pick?
Book a consultation below and we’ll talk it through to see if I can help you out.

Book a Consultation

 

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